Unlike conventional diets, the Eating Plan is not based on restriction. Rather, the Eating Plan capitalizes on the drug-like effects that food has on hormone levels within the body to induce a "metabolic shift" from being a sugar-burner to being a fat-burner. As a fat burner, you will shed body fat like a mink coat on a hot summer day.

Stimulating lipolytic hormones is the key to automatic, accelerated, and permanent fat loss no matter who you are or what type of body you currently have. This is the missing piece to the fat loss puzzle!!

The Eating Plan is based on a super-advanced, next century dietary technology called macronutrient cycling (macronutrients are fat, protein, and carbohydrate). With this technology, you will be "cycling" meals as a means of stimulating high levels of fat-burning (lipolytic) and muscle-enhancing (anabolic) hormones.

Comparing the Natural Hormonal Enhancement Eating Plan to conventional restrictive diets is like…comparing a Ferrari to a go-cart.

• When lipogenic hormones predominate in your body, you become a sugar-burner, which means you burn sugar (glucose) for energy and store fat in adipose tissue. Conversely, when lipolytic hormones predominate in your body, you become a fat-burner, which means you burn fat at a high rate, as your primary energy source.

If, like the majority of Americans, you are currently losing the fight against fat it is probably because lipogenic hormones are dominant in your body and they are sending your body a message to STORE FAT. As long as this is the prevailing message inside your body, trying to lose fat will be like trying to walk up an downward-moving escalator. Because your body must obey the hormonal directives it receives, the only solution is to change these hormonal signals. This is not a difficult task so long as you are willing to discard old beliefs and practices and embrace an entirely new approach to fat loss. When you change the hormonal message from "store fat" to "burn fat," fat loss is the natural and inevitable result.

Now you see one big reason why conventional dieting is doomed to failure. The virtually universal "rebound effect" (in which the dieter promptly regains lost fat after discontinuing the diet) experienced by conventional dieters is vivid testimony to what happens when a dietary approach is adopted that addresses the symptom (i.e., excess bodyfat) rather than the cause (i.e., a fat-producing hormonal state). Another problem with conventional dieting is that it is based on restriction. Think about it, every conventional diet can be described in terms of what it restricts:

    - the low-carbohydrate ("Atkins" diet) RESTRICTS carbohydrates,

    - the "rice and vegetables diet" RESTRICTS everything except rice and vegetables, etc.

Restriction is a form of deprivation. Self-deprivation requires willpower which, like any power source, is eventually depleted. This makes conventional dieting, necessarily, a short term measure. And because conventional dieting does nothing to correct the underlying problem (i.e., a heavily fat-promoting hormonal state), once you quit the diet and resume normal eating, the fat you lost comes piling back on with a vengeance.

The Natural Hormonal Enhancement Eating Plan conforms precisely to Dr. Pauling's criteria. In fact, because the Eating Plan allows you to eat a wide variety of tasty and satisfying foods while stimulating all of your "good" hormones, it has been called a "high-pleasure diet," and it is also very healthy (this is one of those few instances in which "pleasure" and "healthy" belong in the same sentence).

With the Eating Plan, you can eat whatever you want as long as you follow a few simple "hormonally intelligent" guidelines concerning when to eat what. It's the most flexible and livable dietary program you have ever encountered.

For example:

Let's say you want to eat a heaping plate of pasta with chocolate cake for dessert, no problem - it is unlikely that even one molecule will be stored as fat, so long as you eat it at the right time in your cycle. How about a cheese omelet or some baby back ribs? - same deal. So while the low-fat crowd and the "Atkins dieters" bicker away at each other. . . you will have the best of both worlds eating-wise, while your bodyfat melts away, hour-by-hour!

But there's more (And we're still only talking about diet, which is only one-third of the Natural Hormonal Enhancement program! Don't forget about the revolutionary exercise program and the lifestyle modification program.)

• Why, as a fat-burner, you can expect your energy level to triple! (You will have more energy than ever before in your life, guaranteed!)…………see p. 92

• How to use dietary fat to burn bodyfat. (A revolutionary concept in our fat-phobic society. Fact is: fat can be your best friend or your worst enemy. You will learn how to use it to your advantage, which means it is time to welcome some of the most delicious foods back into your kitchen!)…............see p. 165